A Metre Matters
Research from the Department of Transport showed that in 2005-06 4,370 cyclists were seriously injured on Australian roads, with more than 1,500 of these accidents involving a motor vehicle.
Whilst there are a number of different causes of these accidents, we know that many of them are due to motorists not providing enough space on the road for cyclists. This is where the
A Metre Matters message comes in.
Designed to raise awareness of cyclists in the minds of drivers, there has been, and will continue to be, a number of supporting campaigns involved in promoting the A Metre Matters message
Check out the very cool t-shirts from Apres Velo supporting the program:
MENS
We Tread the Same Road - Apres Velo - Live the Ride
WOMENS
I Need My Space - Apres Velo - Live the Ride
ULTRA COOL KIDS
Learner Biker - Apres Velo - Live the Ride