They're Crazy? Chickfila ain't that good. I wonder how many of those people have real jobs and how they explained that to the boss. "Sorry I can't come in Thursday, I'm camping out in front of ChickFila."
They did that here, too. I heard it was for free stuff, but didn't know exactly what. This is what Wikipedia says.
Chick-fil-A achieved quite a bit of notability in October 2003, when it was publicly announced in a major ad campaign that a new store, opening in Goodyear, Arizona, on October 16, 2003, would offer, to the first 100 to enter its doors, coupons for a free combo meal every week for a year. Along with this promotion (which was widely featured on the Internet), the company threw a huge opening day carnival, complete with karaoke, free ice cream, klieg lights, and prize raffles. The "First 100" promotion is now held at the opening of every new Chick-fil-A restaurant, with people camping out for up to several days before the opening to guarantee their place in line.
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